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INVESTIGACIÓN AVANZADA EN DIRECCIÓN EMPRESARIAL
(Ref. SEJ-478)
13
August
2020
August 2020
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Conference presentations details

Publication
Title: SOCIAL MEDIA CAPABILITY AND NEW PRODUCT DEVELOPMENT PERFORMANCE: AN EMPIRICAL INVESTIGATION
Participation type of the contribution: CONGRESO
Conference presentations name: XXVIII CONGRESO ACEDE 2018
Congress date: 24/06/2018
Congress location: VALLADOLID
Number of pages of the publication: None - None
Publication year: 2018
Authors: JÉSSICA BRAOJOS GÓMEZ
PAUL PAVLOU
FRANCISCO JAVIER LLORENS MONTES

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