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INVESTIGACIÓN AVANZADA EN DIRECCIÓN EMPRESARIAL
(Ref. SEJ-478)
15
June
2021
June 2021
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Scientific production

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Lista de capítulos de libros

Publication
M. Ruiz Arroyo, M.D.M. Fuentes Fuentes, C.A. Albacete Sáez and J.M. Ruiz Jiménez,  "The moderating role of effectuation in the relationship between self-efficacy and entrepreneurial intention among university students", "Emprendimiento e innovación: Creando empresas competitivas", 143-162, 2015
J.C. Gázquez-Abad and F.J.(. Martínez López,  "The relationship between assortment size and category sales: a panel data analysis on national brands and private labels", "The relationship between assortment size and category sales: a panel data analysis on national brands and private labels", 1-10, 2015
J.L. Saez Lozano "Autonomous work in economics degree: application in a b-learning context", "INTED2015 Proceedings", -, 2015
F. Rejón-Guardia and F.J.(. Martínez López,  "Online advertising intrusiveness and consumer¿s avoidance", "Handbook of Strategic e-Business Management", 565-586, 2014
J.C. Gázquez-Abad and F.J.(. Martínez López,  "How assortment composition affects consumers¿ intentions to buy PL", "National brands and private labels in retailing. First international symposium", 27-38, 2014
I. Esteban-Millat, F.J.(. Martínez López, D. Luna and I. Rodríguez-Ardura,  "The concept of flow in online consumer behavior", "Handbook of Strategic e-Business Management", 371-402, 2014
F.J.(. Martínez López and J.C. Gázquez-Abad,  "Causal research/causation", "Wiley Encyclopedia of Management, 3rd edition", 68-68, 2014
J.C. Gázquez-Abad and F.J.(. Martínez López,  "Estimation of product category sales¿ responsiveness to assortment size", "National brands and private labels in retailing. First international symposium", 3-16, 2014

SICA last updated: 23/04/2021

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